Defining audience segments at film festivals

Without an audience, there are no film festivals. There are no cinemas, no films, nothing. Knowing your audience is a fundamental part of your work, whether you are a film director, a producer, or a festival director. At festivals, defining audience types also helps define activities and programming tailored to each segment, … Read more

Film festivals do not exist

I imagine that you are now starting to prepare your film’s festival distribution, you have recently locked picture, and you are looking for the first festivals to be able to submit it. You have started an Excel spreadsheet with the main festival details: the deadline, name, website, dates, fees, etc. This spreadsheet … Read more

7 ideas for creating film festivals today

In Spain, there are hundreds of film festivals held every year; there are even cities with many different types of festivals, such as Madrid, Barcelona, or San Sebastián. There is often talk of a certain saturation of festivals, although, no matter how many festivals there are, I never believe there are too … Read more